From Schwarzkopf Blog
IGORA ROYAL has brought hairdressers true colour in high-definition for over 50 years, but now it’s time to live life in even more colour, as we introduce the IGORA #RoyalTakeOver!
For the first time ever, three of the world’s best colourists have been paired with three industry influencers to take over the Schwarzkopf Professional colour labs. Each team will create their own unique colour creations – paving the way for true innovation and creativity.
Schwarzkopf Professional Colour Ambassador, Lesley Jennison and Brazilian Colour Specialist, Jean Philippe Santos make up the first IGORA #RoyalTakeOver team – Dusted Rouge.
The Dusted Rouge collection offers an authentic, yet sophisticated take on reds, with six unpolished shades, from barely-there red hues, to deep shaded vintage tones. Discover the two new in-salon colour services which have been developed to create the key looks: Deep Rouge Extravaganza and Pastel Rouge Allure.
Explore the Dusted Rouge shade collection and check out the IGORA #RoyalTakeOver website for advice, inspiration and interviews!
#RoyalTakeOver at Salon Services
“The beauty industry is eagerly anticipating the release of these stunning new colours. Kirsty Garstin, Senior Category Manager for Schwarzkopf Colour at Salon Services told us: “We’re very excited to bring the new IGORA Dusted Rouge colours to salons and mobile hairdressers across the country. We know that the IGORA range is very popular with salon professionals and we are thrilled to be able to supply these new shades to professional hairdressers and stylists.”